Over the summer months I noticed a lot of startup executives and engineers were super-stressing over the “product” component in minimum viable products (MVPs), and not emphasizing strongly enough the “silent C” in the equation: Customer. In his seminal 2008 book
Putting the Customer back into MVPs
Putting the Customer back into MVPs
Putting the Customer back into MVPs
Over the summer months I noticed a lot of startup executives and engineers were super-stressing over the “product” component in minimum viable products (MVPs), and not emphasizing strongly enough the “silent C” in the equation: Customer. In his seminal 2008 book